Rootz, founded by LinkOrigin Technology Limited UK, is committed to protecting your privacy and ensuring you have a positive experience on our app. This Privacy Policy explains how we collect, use, and share information about you when you use our services.

 1. Information We Receive About You

We collect various types of information to provide and improve our services. This includes:

 1.1 Data You Provide to Us
When you create an account on Rootz, we collect essential information to set up your profile and provide you with our services. This includes:
– Phone Number: For account verification and security purposes.
– First and/or Last Name: To personalize your profile.
– Date of Birth: To verify your age and ensure compliance with age-related regulations.
– Username: Your unique identifier on Rootz.
– Additional Information: Optional data such as your biography, email address, location, and profile picture to enhance your profile and interaction experience.

 1.2 Content Data
As you interact with Rootz, we collect various types of content data, including:
– Profile Photos, Photos, Videos: Media you upload to your profile and share with others.
– Voice Notes, Drawn Notes: Unique forms of content that allow you to express yourself creatively and personally.
– Comments, Messages: Text-based interactions with other users.
– Geolocation Data: Information about your location when you share content, if you choose to enable this feature.

Note: Other users may be able to copy or screenshot your content. Please share content responsibly.

 1.3 Communication Data
When you interact with Rootz’s support services, we collect the necessary information to assist you, which may include:
– Content of Messages: Text you provide during communication with support.
– Photos: Images shared for support purposes.
– Government-Issued Identification: For verification, if required.
– Identifiers: Such as phone numbers or email addresses provided during support interactions.

 2. Data We Collect When You Use Our Services

We collect information automatically when you use Rootz to improve our services and provide a better user experience. This includes:

 2.1 Connection and Technical Data
To ensure our services run smoothly and securely, we collect technical data, including:
– IP Address: For security and location purposes.
– Account Creation Date: To track the age of your account.
– Last Login: To monitor account activity.
– Device Information: Details about your device, operating system, and system configuration.
– Pages and Content Viewed: To understand your usage patterns and preferences.

 2.2 Interaction Data
We collect data on how you interact with other users and content on Rootz, including:
– Friends and Friend Invitations: Information about your connections and invitations sent/received.
– Reactions and Comments: Engagements with content shared by others.
– Functional Data: Related to messages and other interactive features.

 2.3 Usage Data
We monitor how you use our app to improve our services, including:
– Actions Performed: Such as posting, liking, or commenting.
– Voice and Drawn Note Usage: Frequency and type of content shared.
– Content Interactions: Engagements with other users’ content.
– Deletions, Blocking, and Hiding: Actions taken to manage your content and interactions.
– Application Crashes and Event Logs: Technical data for troubleshooting and improving app performance.

 2.4 Device and Equipment Data
We collect data about your device to ensure compatibility and optimize performance, including:
– Device Type and Operating System Version: To understand the technology you use.
– Language Preference and Applications: For better localization and user experience.

 2.5 Additional Data
We may collect additional data when you use specific features, such as:
– Camera and Photos Library Access: For creating and sharing content.
– Geolocation Data: For location-based features, if you enable this.
– Address Book Data: To find friends and connections on Rootz, with your permission.

 3. How We Use Information We Receive About You

We use the information we collect from you for various purposes to enhance your experience with Rootz and ensure the app functions effectively and securely.

 3.1 Operation and Improvement of Our Services
Your information helps us to operate and improve our services. This includes:
– Account Management: We use your information to create and maintain your account, ensuring you can access and enjoy all features of Rootz.
– Content Recommendations: By understanding your preferences and interactions, we can recommend content and connections that may interest you, making your experience more relevant and engaging.
– Service Security: We utilize your data to monitor and improve the security of our services, protecting you and other users from malicious activities.
– Feature Enhancement: Insights from your usage help us develop new features and improve existing ones, ensuring Rootz evolves to meet your needs.

 3.2 Safety and Security
We prioritize your safety and security by:
– User Verification: Using your provided data to verify user authenticity and prevent fake accounts.
– Monitoring and Response: Actively monitoring for suspicious activities and responding swiftly to any security threats.
– Compliance: Ensuring our practices adhere to legal requirements, protecting your rights and data privacy.

 3.3 Advertising and Analytics
To support our services and provide a personalized experience, we:
– Serve Tailored Ads: Display advertisements based on your interests and interactions, enhancing their relevance to you.
– Measure Effectiveness: Analyze the performance of our services and advertisements to understand their impact and effectiveness.
– Conduct Research: Use your feedback and usage patterns to conduct research and testing, improving our offerings and user satisfaction.

 3.4 Communication
Effective communication with you is vital for:
– Service Notifications: Informing you about updates, changes, and new features.
– Promotional Offers: Sharing special offers, events, and promotions that may interest you.
– Support and Feedback: Providing support for any issues you encounter and gathering feedback to improve our services.

 4. When We Share Information About You

We share your information only when necessary to provide our services, comply with legal obligations, or enhance your experience with Rootz.

 4.1 Rootz Employees
Authorized employees may access your information to provide support and improve our services. This includes:
– Support Services: Assisting with account issues and inquiries.
– Service Improvement: Analyzing data to enhance user experience.

 4.2 Other Users
When you share content through Rootz, it is available to other users based on your privacy settings. This means other users can view, comment, and interact with your shared content according to the permissions you set.

 4.3 Service Providers
We work with partners who provide technical and hosting support, user analytics, satisfaction surveys, and manage security incidents. They may access your information to provide these services, ensuring our app functions effectively and securely.

 4.4 Ad Partners
Ad partners help us monetize our app by providing relevant ads. They may access data through their own tools and SDKs to serve advertisements that are tailored to your interests.

 4.5 Analytics Companies
Analytics partners help us understand user interactions and improve our services. They collect and analyze data on how you use Rootz, providing insights that help us enhance user experience and app performance.

 4.6 Partner Integrations
When you connect with partner applications, we may share information necessary to bring that feature to you. This ensures seamless integration and enhanced functionality when using third-party services with Rootz.

 4.7 Legal and Statutory Purposes
We may share information when required by law or to address fraud, security concerns, or protect users. This includes complying with legal requests, investigating potential violations, and enforcing our terms of service.

 5. How Long Do We Keep Information About You

We retain your information only as long as necessary to provide our services or as required by law. This ensures we can meet our obligations and continue to improve Rootz.

– Account Creation Data: Indefinitely, unless you delete your account. This data is essential for maintaining your profile and ensuring you can use our services.
– Content Data: Indefinitely, unless you delete the content. This allows you to maintain your shared content and interactions.
– Communications Data: Up to 24 months. This ensures we can provide support and address any issues that arise.
– Connection and Technical Data: Up to 24 months. This helps us monitor account activity and maintain service security.
– Interaction Data: Indefinitely, unless you delete the interaction. This data helps us understand how you use our app and interact with others.
– Usage Data: Up to 24 months. This data helps us analyze app performance and improve user experience.
– Device and Equipment Data: Up to 24 months. This ensures we can optimize app compatibility and performance.

 6. What Controls Do You Have Over Your Information

We provide various controls to help you manage your information and protect your privacy on Rootz.

 6.1 Notifications
You can control which notifications you receive in the app settings. This includes opting in or out of notifications for updates, messages, and promotional offers.

 6.2 Block or Hide Users
You can block or hide users to manage your experience on Rootz. This ensures you can control who can interact with you and view your content.

 6.3

 Friend of Friends
You can choose whether to allow friends of your friends to see your content. This provides additional control over who can view and interact with your shared content.

 6.4 Time Zone
You can change your time zone settings at any time. This helps ensure accurate timestamps and notifications based on your location.

 6.5 Integrations
Control integrations with partners through the app settings. This allows you to manage which third-party services can access your Rootz data and how they interact with your account.

 6.6 Deactivate Memories
You can deactivate and permanently delete your memories. This feature allows you to manage and remove past content as desired.

 6.7 Delete Your Account
You can delete your account at any time. This process takes approximately 15 days. Once completed, all your information will be permanently deleted from our servers.

 7. Children’s Data

Rootz does not knowingly collect personal data from children under 13. If you are under 13, please do not use Rootz. If we become aware of any such data, we will take steps to delete it immediately.

 8. International Transfers

When transferring data internationally, we ensure an equivalent level of protection by following appropriate safeguards. This includes complying with data protection laws and ensuring secure data transfer practices.

 9. Contact

For questions about our privacy practices or this policy, contact us at:

LinkOrigin Technology Limited UK
Email: [email protected]